La Femme Roje
Rojan Hooshyar is an Iranian-Canadian Fashion Designer, Stylist, and entrepreneur. Her love for fashion, especially shoe design, started from an early age. She founded La Femme Roje in 2013 as a traditional approach to modern fashion and style with the idea of combining Persian elements of art with today’s trends, creating pieces that are comfortable, practical, and chic. What began in her tiny room with a simple pack of color pencils has grown into a vegan stainable brand that is International in mind, but forever Persian at heart.
Each piece is inspired by a Persian tale or tradition, reciting a culture that has been passed along by each generation to the next one. After completing the design process in Vancouver, these designs come alive with the hands of our beloved artisans around the world, who put their heart and soul into creating an ethical wearable piece of art.